Here are 50 ways that you can market your blog or website online, most are free and some are paid!
- SEO optimize your website for Google using long-tail keywords.
- Build backlinks from reputable websites such as Pinterest.
- Post regularly on social media. Use the platforms that your audience uses.
- Build an email list.
- Send regular newsletters to subscribers.
- List your website on your personal social media profiles (Meta, Instagram, LinkedIn, Reddit, etc.).
- Go live. Use social media such as: TikTok, YouTube, Instagram, etc..
- Host a giveaway (people love getting free things).
- Host a contest (launch a “caption this” contest using funny photos in your industry, a virtual talent show, or a photo or video sharing related contest).
- Create webinars where you teach them important and specific things related to your niche.
- Create infographics. These can help break down complex information, capture attention, and illustrate a point.
- Join relevant groups on Meta, LinkedIn, Reddit, etc. You could even create your own subreddit.
- Give shoutouts to your competitors.
- Use social media sharing buttons on your blog posts and website (header, sidebar, footer).
- Giveaway exciting and valuable digital freebies in exchange for people to subscribe to your newsletter.
- Create your own affiliate program.
- Guest post on popular blogs in your industry.
- Send out press releases to news sites.
- Host a podcast.
- Be controversial. This creates attention and generates feedback.
- Ask people to share your content.
- Pay for ads (Google Ads or Meta).
- Collaborate with influencers.
- Participate in affiliate marketing programs.
- Sponsor podcasts or YouTube channels.
- Conduct online workshops or masterclasses.
- Attend virtual networking events in your industry.
- Join professional associations in your field.
- Network with other professionals on LinkedIn.
- Leverage user generated content (UGC).
- Respond to comments.
- Have excellent customer support. Use chatbots for instant support, a virtual assistant, or respond to inquires yourself.
- Develop case studies to demonstrate success stories.
- Use trending hashtags.
- Create Holiday and seasonal posts. This is likable and relatable.
- Use interactive elements such as polls and quizzes.
- Feature social proof elements like user testimonials and reviews.
- Repurpose your content into different formats. Turn blog posts in to videos.
- Impress your website’s readability, design, colors, fonts, photos, site speed, etc. Your audience is likely to spend more time on your site if it looks good.
- Personalize emails (include their name).
- Contribute expert quotes or opinions in your publications.
- Get interviewed, either in an article or by video.
- Interview other people either leaders in your niche or people who are doing interesting things in your niche.
- Create funny memes and share them on social media (you can use a meme generator tool).
- Do a live-streaming unboxing event.
- Create a step by step DIY tutorial (it could be how to make something useful or a Holiday gift) and share that on social media.
- Create a branded Spotify playlist that embodies your brand.
- Create a series of ASMR videos featuring products or services.
- Start an online book club discussing books related to your industry.
- Host an AMA on Reddit.
If this was helpful please share this article! 🙂